General FAQs

How to setup your Interact Account?

Once logged in you’ll be guided on how to send your first messages and campaigns via the Dashboard and get familiar with the features Interact has to offer you and your customers.

Who can use Webex Interact?

Webex Interact is a messaging solution designed for small to medium-sized businesses. It is a self-serve, user-friendly application aimed at businesses and marketers who want to leverage the power of SMS to reach their customers as simply as possible. It equips you with an easy-to-use tool to start sending SMS in minutes.

Add value to your business and utilize Interact to better connect with your customers. Regardless of the number of contacts or SMS you want to send, it can be hundreds or millions, Interact can help you tailor your messages, add personalization, and send media-rich content.

What are inbound and outbound marketing?

Most marketing can be categorized into two types – Outbound and inbound. Webex Interact enables you to send two-way messaging and supports large inbound and outbound messaging campaigns together with opt-in and opt-out management.

Outbound marketing uses a proactive approach where businesses initiate direct communication with their target audience through various means such as offers, notifications, advertisements, and more. It involves businesses taking the lead in reaching out to customers to promote their products or services. Sending text messaging campaigns via Webex Interact to customers who have opted-in to your product updates is an ideal addition to your outbound mobile marketing strategy.

Inbound marketing is a customer-focused approach based on attracting and engaging potential customers by creating valuable and relevant content. Instead of businesses reaching out to customers, inbound marketing aims to organically draw customers in by aligning with their interests and needs. Set up an inbound campaign asking people to text into your Webex Interact number for special offers, information or an appointment to buy your services. Attract new customers and easily add to your opt-in lists with Keywords.

What is the difference between Transactional and Promotional messages?

Transactional messages are updates or alert messages you want to send to your customers mobile phone as part of your service. Set up a campaign with Webex Interact for bulk text message notifications for invoice alerts or appointment notifications or the right transaction alert type for your business. If you have access to developers, use the API and your tech team can directly integrate with your systems to send one-time passwords, order confirmations, account balance updates or chase late payments events as your system triggers them.

Promotional messages can help promote and grow your business. Get straight in front of your customer with special offers, discounts, and coupons with a campaign to their mobile number from your uploaded and opted-in contact lists. Use the API and your developers can integrate with your CRM system and send special offers to customers who have abandoned their basket to encourage the purchase or any promotional event you build to action against.